The explosion of mobile devices is changing the way users communicate over the web. Today, almost every individual own a Smartphone – that is used for browsing the Internet and to fetch information instantly. In fact, in most of the countries the number of mobile Internet users has surpassed the number of desktop users (as you can observe in the below provided image); thus, having a website that caters to the needs of mobile users has become a vital part of expanding your presence online.
Also, Google’s latest mobile-friendly update was released last year to push site owners to customize their site to be accessible across multiple platforms and browsers. Also, running a mobile-friendly site can have a profound impact on your search engine rankings. So, if you still haven’t converted your site design to a mobile-friendly one, you might fail to drive traffic to the website. After all, the majority of the users prefer using a mobile device to access a site.
What to Consider When Building a Mobile-friendly Site?
Below are some crucial key points that you must consider when building your mobile-friendly website:
In case you are already using a responsive theme for your site created using Photoshop to HTML responsive or any pre-bilt template, make sure to test whether your site passes the Google’s Mobile Friendly Test or not.
In case, you make use of a content management system like WordPress or any other, it is imperative to become familiar with the process of customizing your website software for mobile users.
If you’re not using any CMS platform, you must consider hiring a professional to build your responsive site. But, if you possess technical knowledge, you can turn your website layout into a mobile friendly design on your own.
In this article, we’ll be talking in detail about how you can customize your CMS-based website for mobile usage. Additionally, we’ll cover things to consider when choosing a developer for creating a mobile-friendly responsive page.
Customizing Your CMS-Based Website For Mobile
Content management systems are perfect tools that help in managing site’s content. With the help of CMS platforms such as WordPress, Magento, etc., you can quickly setup a website using the available pre-built themes and other add-ons. Thus, a CMS-enabled site help saves your time and efforts that you otherwise spend on building a theme from scratch.
In case, you cannot decide which CMS to choose from, here’s an excellent write-up that will help you make the right decision regarding choosing a suitable CMS: WordPress vs Other CMS? Which one is Perfect One to Choose?
In this section, we’ll be sharing essential factors to consider for your mobile friendly CMS website.
Things to Consider For Making CMS Site Mobile-Friendly
Below are a few important guidelines that you must keep in mind before turning your CMS website layout to a mobile-friendly responsive design:
1. Create a backup of your site before performing any changes/updates.
It’s a known fact that making changes to a site such as WordPress or running updates can often result in loss of data. In the worst case scenario, you might even break your website while making any changes or updates. To recover from such a situation, it is strongly recommended that you must back up your site. But, if you don’t have an idea of how you can backup your site, it is better to seek the support of a professional. If you’re interested in learning the process of backing up WordPress, read our article on What All You Need to Know About Backing Up Your WordPress Database?
2. Make sure to update your CMS version according to the latest version release.
You might have possibly heard hundred of times: how crucial it is to update your CMS version to the most recent one for hardening website security? Moreover, the new version comes with several enhanced features which include mobile-friendly features, security patches and much more. Especially, when you are converting PSD to WordPress theme make sure to use the latest version for your theme conversion project.
3. Test “Mobile-friendliness” of CMS Based Custom Themes
Once you’ve uploaded a CMS install on your system, open up the admin panel and access the “Theme” option from the navigation menu. Next, search for terms like responsive or mobile in your theme’s documentation.
Before choosing any responsive, mobile-friendly CMS template, make sure to test mobile-friendliness of the theme using the Google Mobile-Friendly Test tool.
Lastly, check out the speed of your theme using tools like Google PageSpeed Insights, GTMetrix, YSlow, etc.
4. Seek Assistance From CMS Support Forums
No matter whatever issue you might encounter with the mobile version of your CMS site, you can find a solution in the support forums created for CMS users.
What to Consider When Hiring a Developer For Creating Mobile-friendly Site?
To ensure an expected outcome for your mobile-friendly responsive site, here are a few things worth considering:
1. Check out the experience your developer has in creating mobile websites.
When selecting a service provider for your website development project, especially when you need to build a mobile-friendly site, it is imperative to pick a professional with years of experience in responsive design projects. Most importantly, when you have a desktop website, make sure that your developer holds expertise in transforming desktop version of a site to a responsive one.
You can get a fair idea of the capabilities of your service provider by checking their portfolio. Or else, ask for references from your personal network which includes your friends and colleagues.
2. Is your developer well-versed with the needs of your mobile customer?
Provide complete information about your project to your developer and the tasks they need to perform for making your site mobile optimized. And then, ask the developer to provide a demo site. Make sure that the demo website supports the functionality that mobile users usually seek for.
3. Ask your developer to create a fast-loading mobile-friendly site.
Making your customers wait for more than 2 seconds for your page to load can increase the page abandonment rate.
So, it is essential that your developer knows how to make use of performance analytic tools such as Google PageSpeed Insights and others, plus techniques that help in making the mobile-friendly responsive pages of your website load faster.
4. Ensure that you and your developer are familiar with Google’s Webmaster Guidelines.
Google is the most popular search engine, and almost all sites are built using techniques and methodologies that could help them rank higher on Google search results. However, when it comes to designing your website pages for Google, it is imperative for you to have familiarity with Google’s Webmaster Guidelines. This is because the guidelines come loaded with information regarding how Google find and crawls a website’s content.
Also, make certain that your hired developer possess knowledge of Google’s Webmaster Guidelines.
Have you been wondering to develop a responsive, mobile-friendly website? Well, then remember that to achieve success in your venture, you not only need to focus on creating a mobile optimized site. There are several important key factors and considerations that you need to take into account for coming up with a winning solution. Reading this article will make you learn about all essential aspects that play a critical role in building mobile-friendly responsive pages that are better than others.